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ConsumerRatings

In today's digital age, the way consumers engage with products and services has significantly transformed. At the heart of this evolution is the concept of consumer ratings. These ratings serve as a vital component of the online shopping experience and play a crucial role in buying buying decisions. In this section, we will delve into the definition and types of consumer ratings and explore their impact on purchasing behavior.


Consumer ratings are quantitative assessments provided by customers based on their experience with a product or service. Typically, these ratings are presented as a numerical value on a scale, often ranging from one to five stars, with five representing the highest level of satisfaction. Consumer ratings equip potential buyers with a quick snapshot of the overall consumer sentiment toward a product.


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